Reaching productive drum fishing areas can be accomplished by leaving from Hampton Roads ports and making the long trek across the bay, or by much shorter runs from Cherrystone, Cape Charles, Kiptopeake State Park or the Eastern Shore Of Virginia National Wildlife Refuge. In some cases anglers fish throughout the day and into the night.

Black drum baits include surf clams, hard clams, peeler crabs and other baits. Tackle is simple but stout, with anglers using 20-30 lb line, a few sinkers from 3-8 oz and a single hook rig. Many top anglers use circle hooks which work well with these fish.

Areas near the mouth of the Chesapeake Bay such as the mussel beds off Kiptopeake and Fisherman’s Island are known for hard running currents.  Being in place when a change of tide occurs may bring success, with schools of fish often showing up suddenly. At times the fish may even be heard “drumming” beneath the boat from some distance away.

Other Virginia fisheries occur for black drum, especially around barrier island inlets and in the surf, where anglers fish cut baits and catch black drum from 15-50 lbs. Popular rigs for surf fishing are fish finder type leaders, armed with circle or live bait hooks. As with other black drum fishing, preferred baits include surf clams, quahogs and peeler crabs.

Further up the bay, black drum can also be caught in Spring along channel edges and in grass beds where soft crabs are found.

                          

Launching a website for a charter boat or guide service is one of the most important decisions of  a business. The key aspect of a fishing charter or guide website is its ability to be found by your customers.

Before selecting a web design company, the business owner should learn the basics of keyword research, create a list of important search terms that relate to their business and choose a specialist that can create a successful site.

Not all web design companies specialize in search engine optimization, so it is important to review past examples of success when choosing a web design company. Do they have existing clients that rank high in search engine results? Are they up to date on the latest technology?

A reputable designer can explain all the factors that influence a website’s search engine rankings, suggest which key phrases might be important and offer services to help your site perform well on Google, Bing and other search engines. After all, the most exquisite and artful website in the world cannot put paying customers on your boat unless they can find you online.

Once the business owner has a clear set of goals for attracting customers via the internet, a good idea is to create a list of features that are needed for the website. A blueprint of the site may include only a single page or a menu which includes several pages. Essential to any charter boat website is the home page, which may feature a few photos and a brief description of services. Larger sites will have a full menu on the home page, listing all the important sections that clients may need to access.

Many Virginia fishing charters choose to include a photo gallery which accurately depicts the type charters they will provide. For fishing charters, this may include a collection of photos that show the types of fishing and species caught.  Charters that offer additional services such as nature cruise and sailing charters may need images that focus on local scenery, events and aspects of the boat.

Many charter boat owners will include sections on rates, types of trips, what to bring, driving directions and other important information. These sections can eliminate mix-ups and provide customers with a clear understanding of the services available.

Some charter services include a blog on their website. Blogs, news pages and fishing report sections are extremely popular among audiences and can be a vital tool for building a portfolio of repeat customers. Some blogging tools combine a Captain’s entries, photos and guests comments to create an interactive experience that attracts a loyal following of readers throughout the season.

A charter boat or guide website can also be an important sales tool. In addition to traditional services such as fishing charters, cruises and tours,  many top charter boat operators and guides offer t-shirts, sweatshirts, custom tackle and other accessories. A good website can increase sales of gear which has become a valuable source of income for many businesses.

Once the website is launched, a specialist can show you cost effective ways to improve your search engine ranks, target specific search terms and bring more readers to your site. The end result of these steps should put more paying customers aboard your boat.

For help with setting up a charter boat website, improving your search engine rankings or local, national and international advertising, visit Daybreak Web Designs.